Brad B McCormick
Brad B McCormick Chief Integrated Strategy Officer Brad B McCormick

Part-strategist, part-evangelist, all-pragmatist, Brad has 17+ years’ agency experience helping both B2B and B2C companies create brand equity in the digital space.

Past clients include The Ad Council, LEGO, J&J, Novartis, Cisco, Kellogg’s, TiVO, Capital One, Gillette, Xerox PARC and U.S. Homeland Security. He’s led work honored by CA, the Webby Awards, SXSWi and the One Show. Brad currently teaches Digital Marketing Strategy & Management in SMU’s CAPE program. He’s also been known to lend an occasional quote to the New York Times and Business Week.

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